I didn’t think of it. I wish I had. No, it was an advertising Sponsor who once candidly shared when I asked why they wanted to advertise in our hometown magazine. They said, “Bob, we read every new issue from cover to cover on the day it arrives in the mail. We want to be seen at the party.”
How insightful! Yes, I suppose it’s like a party going on. After all, the mission and motto of our magazine is: “Bringing People Together.” We do it through our unique brand of social-media-in-print. This creates that feeling of belonging in the community by the one or two degrees of separation readers have with almost every feel-good feature, which inspires hometown pride. That belonging to something bigger feels good, like being “at the party,” which many readers often tell me is not just reading our magazine, but the feeling they get as soon as a new issue arrives in the mail or online at NewtownSquareMag.com.
The success of Newtown Square Friends & Neighbors, and our sister publication Marple Friends & Neighbors, in hosting the party is what inspired me and our advertising Sponsors to expand the party’s guest list. Because a good party is always a better party when it’s a bigger party. Four years ago this month, the party got bigger with the first issue launch of our third magazine, Newtown Edgmont Friends & Neighbors.
We often hear our area called: “Marple Newtown.” And sometimes we hear Newtown Edgmont. Since our Edgmont and Willistown freinds and neighbors joined the party three years ago, our total home delivery of our three of our Friends & Neighbors magazines now exceeds 12,000 homes delivered every month. And next month we’ll celebrate our 100th issue!
Our advertising Sponsors are the heroes of The Party, the business leaders Bringing People Together through our hometown magazines. We have them to thank. But I have to also thank our Reader Leaders who are always on the lookout, helping to bring new advertising Sponsors to the party.
Any regular reader of Newtown Square Friends & Neighbors in print or online at NewtownSquareMag.com can be a Reader Leader! It’s happens when you simply tell on of our advertising Sponsors how thankful you are for their investment in our community that makes our hometown magazine possible. Be a Reader Leader. Pick an advertising Sponsor seen on our pages. Call them or stop in to thank them for their leadership as I thank you in advance for yours. NNSS Bob Blaisse Publisher, Newtown Square Friends & Neighbors
